Ready to jack up your Instagram following?
Imagine waking up to thousands of new, engaged followers overnight.
Sounds like a dream, right?
Well, it’s time to turn that dream into reality!
In the ever-evolving world of social media, there’s a secret weapon hiding in plain sight: Facebook Ads.
That’s right – your ticket to Instagram stardom might just be on its sister platform.
Regardless of your experience level, this approach will help you quickly increase your Instagram following.
Let’s get started right now.
But first, you need to…
Table of Contents
ToggleSet Up Your Ads Account
To use Facebook Ads (also known as Meta Ads!) to increase your Instagram following, you must first create an advertising account.
The Meta Business Suite is used to handle all Facebook and Instagram advertisements.
Simply follow these instructions if you haven’t created an account yet:
1. Open an account in Meta Business Suite.
To create an account, go to business.facebook.com and click.
2. Enter Your Basic Company Information Here
After entering your name, email address, and business name, click the Next button.
3. Put Your Company Information Here
- Add extra information about your company as needed. The necessary information may change over time, however it may include optional payment details.
- Press the Submit button.
How to Use Facebook Ads to Increase Instagram Followings
If you want to boost your Instagram stats keep reading!
1. Start advertising campaigns that direct traffic to your Instagram account.
The initial plan is to launch a traffic campaign optimized for click-throughs. Alternatively, you could set Instagram profile visits as the new campaign goal.
It’s important to use the URL of your Instagram account as the landing page.
When it comes to ad placement, we recommend selecting Instagram exclusively. This way, you can avoid showing your ads to people who don’t use the platform, saving time and money.
You have the option to test the audiences you believe are most relevant to your offer for targeting. However, we recommend that you also run a lookalike campaign targeting your Instagram followers. This method will help you optimize the quality of traffic to your profile.
On Meta ads, there is no subscriber gain indicator provided. As a result, you won’t be able to base your campaign optimization on this parameter. We recommend prioritizing two marketing performance indicators to make up for this.
2. Encourage visitors to subscribe and increase engagement on your organic ads.
As you drive traffic to your organic ads, encourage visitors to subscribe.
Additionally, consider creating interaction campaigns tailored for specific media platforms to increase likes, comments, and shares on your Instagram account by sponsoring organic content.
The goal is to enhance the appearance of your Instagram profile, as increased engagement leads to more interactions.
This, in turn, can lead to a higher number of likes, comments, and subscribers.
An Instagram account with high engagement metrics is more likely to attract subscribers compared to an account with low or no engagement.
We suggest analyzing the cost per interaction, engagement rate, and cost per remark to enhance your advertising in this campaign.
3. Capture the attention of guests with top-quality advertising.
Remember to prioritize creativity as the third component of a well-thought-out Instagram following plan.
Your creative content should align closely with the goal of increasing subscribers.
Plain creatives that are either too forceful or lack branding often fail to persuade the intended audience to take the important step of hitting the subscribe button.
Give priority to video content due to its higher engagement and ability to convey more information. Video often yields higher CTR and engagement rates compared to static content.
Put your content into your own body.
People today are attracted to honesty and openness, and there’s no better way to convey these feelings to them than through the creatives that you and your team embody!
Surf Reels or TikTok trends.
You can incorporate popular social media trends to highlight specific aspects of your business by repurposing them.
4. Monitor the growth of your subscription base every day.
It’s one thing to have a clear, efficient plan, but it’s another to be able to monitor the outcomes!
As previously indicated, you cannot track follower growth associated with sponsored campaigns directly in the ad manager when using Meta advertisements.
For the length of the campaigns, track the addition (or deletion) of subscribers every day and create correlations to address this issue.
Make an effort to establish a connection between the campaign optimizations and the main trends in the fluctuations in the number of subscribers on your profile.
Then decide in light of what you’ve discovered.
It’s not as simple as if the data originated from your profile. However, it’s a useful substitute for campaign optimization and figuring out what works and what doesn’t.
Discussion and Advice
Here are some discussions we’ve gathered to get more tips.
Expanding your company’s customer base
You can find and connect with individuals who are already your customers to expand your outreach.
Here are some tips to help you get started.
1. Make sure to invite people you already know to follow your company account.
Encourage your customers, friends, and family to follow your account. Don’t forget to include a link to your Instagram account on your website and in your email signature to make it easier for visitors to find and follow your account.
2. Engage and follow individuals and companies.
Look for other companies operating in the same sector as yours, as well as leaders in the community and creators. You may also follow hashtags to locate and communicate with people who have interests related to your business.
3. Engage and follow individuals and companies.
Look for other companies operating in a similar field as yours, as well as leaders in the community and creators. You may also follow hashtags to locate and communicate with people who have interests related to your business.
Identifying potential customers for your business
Instagram users come to express themselves and explore their passions.
People who are interested in your work may find you interesting when you share your company’s narrative on Instagram.
Here are some pointers to get you going.
1. Regularly create and share relevant content.
Post a minimum of three times per week to establish an active online presence and help visitors learn more about your business.
2. Put hashtags in your stories and postings.
When consumers look for relevant topics, hashtags might make it easier for them to find your business. To draw in different types of viewers, you might utilize distinct hashtags.
3. Mention and tag other accounts
Tag accounts in your post to improve your connections with other individuals and companies. People might get a notification based on their settings, which could encourage them to share your stories or posts on their own accounts.
4. Include your location
People can find your content from a physical location thanks to location tags. A place can be included in your material.
5. Create a contest or offer a prize
You can challenge users to accomplish something that promotes your brand or sponsor a contest to get them to follow your account and get to know you. A challenge might be shared through a post or a narrative.
Recommendation
- Locate and follow friends, family, and customers on Instagram who have already expressed interest in your business.
- To increase your reach, use location tags, hashtags, and tagging on other accounts.
- Ask those you already know to follow you on social media, post information about your account on tangible goods, and follow other influencers in your field.
Conclusion
If you’ve read this post all the way through, you should already know how to use Meta Ads to gain Instagram followers. You can also check out our other blog posts for more tips on becoming an expert in social media advertising if you want to take your skills to the next level!
Last Updated on November 12, 2024
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At MantraM we strongly believe that every business or brand is unique and has its own blueprint. Just like we all have a unique purpose, so does every business. We specialize in Marketing, Social Media, & Facebook Ads.